CLICK HERE TO DOWNLOAD PPT ON E-COMMERCE
E Commerce Presentation Transcript
1.E Commerce
2.Classification: Transactions Nature
B-2-B
B-2-B-2-C
C-2-B
Mobile Commerce
Intrabusiness EC
B-2-E
Collaborative Commerce
NonBusiness EC
E Learning
Exchange-to-Exchange
E Government
B-2-B
B-2-B-2-C
C-2-B
Mobile Commerce
Intrabusiness EC
B-2-E
Collaborative Commerce
NonBusiness EC
E Learning
Exchange-to-Exchange
E Government
3.Business Models
Business models are subset of Business Plans or a Business Case
A Business Model is a method of doing business by which a company can generate revenue to sustain itself;
Position of Company in Value Chain
One company may have several business model
Business models are subset of Business Plans or a Business Case
A Business Model is a method of doing business by which a company can generate revenue to sustain itself;
Position of Company in Value Chain
One company may have several business model
4.Business Model Elements – McKay and Marshall (2004)
Description of the Customer to be served and Company’s relationship with these Customers.
Description of all Products and Services the business will offer.
A description of business process required to make and deliver the products and services.
List of resources required and identification of which one are; available, developed and acquired
Description of Supply Chain including suppliers and business partners.
Description of the revenue expected (revenue model), anticipated cost, source of financing and estimated profitability (financial viability)
Description of the Customer to be served and Company’s relationship with these Customers.
Description of all Products and Services the business will offer.
A description of business process required to make and deliver the products and services.
List of resources required and identification of which one are; available, developed and acquired
Description of Supply Chain including suppliers and business partners.
Description of the revenue expected (revenue model), anticipated cost, source of financing and estimated profitability (financial viability)
5.Revenue Model
Sales – Company generate revenue from selling merchandise or services
Transaction Fees – Company recieves a commision based on volume of transactions made.
Subscription Fee – Customers pay a fixed amount usually monthly to get some type of service.
Advertising Fee – Company generate revenue by charging others to place their advertisements.
Sales – Company generate revenue from selling merchandise or services
Transaction Fees – Company recieves a commision based on volume of transactions made.
Subscription Fee – Customers pay a fixed amount usually monthly to get some type of service.
Advertising Fee – Company generate revenue by charging others to place their advertisements.
6.E-Comm Business Models
Online Direct Marketing – Selling Product or services online. Sales may be from manufactures to consumers removing intermediaries.
Electronic tendering Systems – Large Organizations make large value or volume purchase through a tendering system (reverse auction).
Name your own price – Allows a buyer to set the price s/he is willing to pay for a specific product or service. Also known as demand collection model.
Find the best price – Also known as search engine model, customer specifies his/her need and then a intermediate company or site matches the need of customer against a database, locates the lowest price and submits to the customer
Online Direct Marketing – Selling Product or services online. Sales may be from manufactures to consumers removing intermediaries.
Electronic tendering Systems – Large Organizations make large value or volume purchase through a tendering system (reverse auction).
Name your own price – Allows a buyer to set the price s/he is willing to pay for a specific product or service. Also known as demand collection model.
Find the best price – Also known as search engine model, customer specifies his/her need and then a intermediate company or site matches the need of customer against a database, locates the lowest price and submits to the customer
7.E-Comm Business Models
Affiliate Marketing – Marketing partner refers consumers to a selling company’s website . The referral is done by placing a banner ad or the logo of the selling company on the affiliated company’s website.
Viral Marketing – an organization can increase brand awareness or even generate sales by inducing people to send messages to other people.
Group Purchasing – Concept of demand aggregation wherein third party finds individuals or SMEs aggregates their small orders to attain a large quantity and then negotiates for the best deal. Also known as volume buying. Online purchasing groups are called e-co-ops
Affiliate Marketing – Marketing partner refers consumers to a selling company’s website . The referral is done by placing a banner ad or the logo of the selling company on the affiliated company’s website.
Viral Marketing – an organization can increase brand awareness or even generate sales by inducing people to send messages to other people.
Group Purchasing – Concept of demand aggregation wherein third party finds individuals or SMEs aggregates their small orders to attain a large quantity and then negotiates for the best deal. Also known as volume buying. Online purchasing groups are called e-co-ops
8.E-Comm Business Models
Online auctions – Online shoppers make consecutive bids for various goods and services and the highest bidder get the article.
Product and Service Customization – Configuring the details of the customized products, including the final design, ordering and paying for the products is done online.
Electronic Marketplaces and Exchanges – e-marketplaces introduced new efficiencies to trading process.
Information Brokers – Info Brokers provide privacy, trust, matching, search, content and other services
Bartering – Companies using bartering to exchange surplus they do not need for things that they do need.
Online auctions – Online shoppers make consecutive bids for various goods and services and the highest bidder get the article.
Product and Service Customization – Configuring the details of the customized products, including the final design, ordering and paying for the products is done online.
Electronic Marketplaces and Exchanges – e-marketplaces introduced new efficiencies to trading process.
Information Brokers – Info Brokers provide privacy, trust, matching, search, content and other services
Bartering – Companies using bartering to exchange surplus they do not need for things that they do need.
9.Deep Discounting – Offer products and services at deep discounts
Membership – Offer discounts for only members to increase loyalty of the customer
Value Chain Integrators – this model offers services that aggregate information-rich products into a more complete package for customers, thus adding value.
Value Chain Service Providers – These providers specialize in a supply chain function as logistics or payments.
Supply Chain improvers – EC created new models for improvising supply chain, from a linear supply chain it has introduced supply chain into hub.
Membership – Offer discounts for only members to increase loyalty of the customer
Value Chain Integrators – this model offers services that aggregate information-rich products into a more complete package for customers, thus adding value.
Value Chain Service Providers – These providers specialize in a supply chain function as logistics or payments.
Supply Chain improvers – EC created new models for improvising supply chain, from a linear supply chain it has introduced supply chain into hub.
Posts
0 comments